How Meta Makes Its Money [Infographic]
In some ways of Meta, this is an absurd thing to put into a chart like this, as the imbalance is so significant that...
In some ways of Meta, this is an absurd thing to put into a chart like this, as the imbalance is so significant that...
As the internet continues to rely on ad-supported content to remain accessible, the balance between availability and regulation continues to shift – particularly in [...
The latest digital marketing landscape never stands still, and March 2025 has been no exception. With major players like Meta, LinkedIn, and Google rolling out game-changing [...
Twix is ditching its long-standing «left or right» brand positioning in favor of a new campaign that emphasizes unity. The move is part of [...
Cinema advertising is an engaging form of advertising, often commanding the attention of a positive audience. Amazon Indeed, more than three in five (62%)...
The use of artificial intelligence continues to gain traction by agencies, brands, and publishers, but to unequal degrees, according to a new report from...
For years, digital advertising has relied on a predictable formula: companies buy space on third-party platforms, from search engines to social media, competing for...
Exclusive Marketing Week data finds fewer marketers feel more attention is being paid to proving the effectiveness of their...
A new report from the DMA sheds light on how marketers are measuring marketing effectiveness, revealing a misplaced focus on campaign metrics but improvements elsewhere...
AI’s strength is automating high-volume, short-term marketing activity, which means social media could become a cesspool of synthetic c...