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Marketing Effectiveness Crisis: Study Calls for Action
Exclusive Marketing Week data finds fewer marketers feel more attention is being paid to proving...
Rebeca Singer
Jun 14, 2024
2 min read
Wrong Marketing Metrics: Study Highlights Measurement Mishaps
A new report from the DMA sheds light on how marketers are measuring marketing effectiveness...
Rebeca Singer
Jun 12, 2024
2 min read
AI Content on the Rise: The Need for Clear Labeling
AI’s strength is automating high-volume, short-term marketing activity, which means social media c...
Rebeca Singer
Jun 10, 2024
3 min read
Social Responsibility vs. Marketing Ethics: Aligning Actions with Values
Consider social responsibility as an ethical framework for how you conduct yourself, or your...
Rebeca Singer
Jun 7, 2024
3 min read
Unveiling Consumer Behavior: 5 Eye-Opening Stats for Retailers
We arm you with all the numbers you need to tackle the week...
Rebeca Singer
Jun 5, 2024
2 min read
10 Tips For Building A Successful Podcast
Podcasts have become an excellent advertising positioning strategy and a lightweight way to reach...
Rebeca Singer
Jun 2, 2024
6 min read